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Overview

Why measure success

To provide effective, user-centred digital services, public sector organisations in Scotland must regularly measure and evaluate them.

By collecting data, setting metrics, and regularly reviewing results, you can understand how your service is performing and find areas to improve.

Evaluating

The evaluation process is an important part of measuring success. It helps you:

  • find ways to improve your service
  • show stakeholders and the public how well (or not) your service is performing

The 4 stages of evaluation are:

  1. Scoping (define what success looks like and planning how to measure it)
  2. Designing (choose the best methods to assess your service)
  3. Collecting data (gather and analyse information about performance)
  4. Reporting (share findings and using them to make improvements)
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