User Researcher

A user researcher finds out what people need from a service. They talk to users, test ideas, and help teams make decisions based on real evidence.

What they do

  • conduct qualitative and quantitative research using different methods
  • ensure services meet diverse user needs
  • involve the team in research activities
  • provide insights to guide decision-making
  • help the team understand user needs and behaviours

Key outputs

  • User research reports - summarise findings from user testing
  • Journey maps - show how users interact with the service
  • Personas and user stories - represent user needs
  • Accessibility research plans and reports - ensure the service works for all users

Project tasks

  • Discovery - conduct user research and develop personas
  • Alpha - test prototypes and validate user needs
  • Beta - run usability testing and refine designs
  • Live - gather user feedback and continuously improve the service

Hiring considerations

Before hiring, consider whether the skills already exist in your organisation. Training or reallocating staff might be a more effective way to fill gaps.

  • When to hire - if the team lacks direct insight into user needs, or services need to be tested with real users
  • When to upskill - if a team member is confident in conducting interviews, running usability testing, and analysing qualitative and quantitative data
  • Essential skills - interviewing, usability testing, qualitative/quantitative research, accessibility knowledge
  • Common tools - Microsoft Forms, SmartSurvey (for user research), Miro (for journey mapping), Lookback.io (for remote usability testing), Power BI (for analysing trends)
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